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Practice Resources

PR Tips

PR TIPS: SEVEN STEPS TO IMPROVE YOUR PRACTICE

1.

Update your professional picture. Wear a lab coat with “prosthodontist” on the lapel.

2.

Use your new photo as your profile picture everywhere.

3.

Identify yourself as a prosthodontist in your social media profile.

 
4.

Practice saying, “As a prosthodontist, I am a specialized dentist with advanced training in oral health issues such as ___, ___, and ___. I am committed to improving patient results.”

5.

Stock your practice waiting area with patient brochures.

6.

Add the ACP logo to your website and professional presentations. Sign and return the Logo Policy to receive JPG files.

7.

Play ACP videos in your practice waiting area.

These seven steps educate patients about why they should go to a prosthodontist. Their smiles are your specialty.